Seamless Episode 6: Her Way

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OUAI wave spray provides a natural and “undone” texture to your hair.

O-U-A-I, but it’s pronounced “way.”

This is the name of the once of the fastest-growing online haircare companies, and they’re changing the roots of hair treatment.

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In this episode of “Seamless,” Burgundy Fox intern Nicole Fallert spoke with¬†Brittney Barrett, Director of Digital at Ouai. She spoke about building a brand, content strategy and creative teamwork.

Follow Brittney on Instagram @microsoftpaint and Nicole @nflrt6789. Got questions or comments about Seamless? Contact partnerships@burgundyfox.com.